Sensitive Bundle bundle Often the toothpaste itself is

Often the toothpaste itself is the problem: the sting of a strong mint

70% report improvement and none report it getting worse

Two minutes

Of our customers with sensitivity

Concentrated peppermint

Sensitive Bundle bundle Often the toothpaste itself isOur two gentlest formulas, and a soft brush to match. For mouths that find most toothpaste too much. Why Peg Paste? Your enamel is 97% hydroxyapatite. Peg Paste is made from that same mineral. Most toothpaste cleans the surface and stops there. Hydroxyapatite goes further, filling the microscopic gaps worn enamel leaves behind. Backed by clinical studies In human research, hydroxyapatite reduced dentine sensitivity in a 2023 meta analysis,